That Look From Popeyes
Turning fast food uniforms into a fashion collection. Without designing any fashion.
In January 2020, Beyonce released a fashion collection with Adidas. It sold out instantly. But not before fans noticed that the items l
ooked nearly identical to the employee uniforms at Popeyes, which is widely known as her favorite fried chicken restaurant.
That’s when we jumped in, and gave fans who missed out on Beyonce’s collection a chance
to purchase the clothes that inspired it: our actual employee uniforms.
Photographer: Fro Rojas Production: Kreative Kontent